Views Of A Modern World

Everything else Rick writes

Why sharing orphan ideas works

By rickColosimo / February 24, 2010
This BoingBoing post by Cory Doctorow briefly introduces a site/tool created as a result of a tweet he sent just a few months ago. Mekki and a friend ran with an idea I tweeted last October: “Who’s...

Fauxtivation

By rickColosimo / January 27, 2010
What is Fauxtivation? It’s hiding the ball from your customers to try to create a motivation to engage with your company that they wouldn’t naturally have, i.e., don’t need and don’t want. Example:...

Definitions: gwitter

By rickColosimo / November 9, 2009
gwitter A Gwitter is someone who ghost-writes twitter updates for a celebrity who (A) can’t be bothered, (B) can’t be trusted not to go “off-message,” or (C) can’t type as many as 140 characters on...
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