Adolf’s downfall

By rickColosimo / May 26, 2016 /

Sometimes, the solution is right in front of you. I’m a science fiction fan; I can still recall the set of four or five vertical rotating racks of paperbacks at the Paddy Hill Library. I read most of those books, I’m sure – dozens and dozens. Among all the science fiction themes, time travel is…

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Why your product reviews miss the mark

By rickColosimo / December 31, 2012 /

Are you getting low affiliate sales from product reviews? Are you giving people information without solving their “what decision do I make” problem? Try making recommendations, or at least comparisons, among the products in the segment. Give your readers a roadmap on how to use your information to verify or trust your conclusion — and…

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