This fancy meal in a box gives me an interesting idea about how to launch the idea in a simpler version. Rather than go whole-hog to the full meal preparation and individualized diet => menu route, you could streamline the development and start with a launch of semi-specialized menus, such as heart-healthy, cancer risk, or longevity.

It would still be evidence-based but not personalized. It shouldn’t be too complicated to create some sort of scoring mechanism or other way to allow customers to keep track of the total nutrients they’ve ingested and even recommend next best choices for achieving the health goals of the customer.

I’ve got another post to come on this; the attention makes me wonder if I’m more interested in this idea than I thought.